Twitter

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Former logo of Twitter.

Twitter is a popular corporate social media platform. It is premised around short instances of user-created content known as tweets,[note 1] and is distinguished from other social networking sites for its emphasis on content delivered in a microblogging format. Since 2022, Twitter, later renamed to X, was taken over by billionaire Elon Musk. The site began to decline as a whole and see a massive increase in right-wing extremist activity and content.[1]

History

Takeover by Elon Musk

In 2022, Elon Musk acquired the popular social media platform Twitter, a move which has proven disastrous for the site and its users. Almost immediately after the acquisition of the site, Musk fired most of its dedicated workforce (including moderators) in a matter of days,[2] restricted access to the site's API, harming third-party and open-source clients,[3] made account creation mandatory to view posts,[4] along with other harmful policies.

Propaganda representing Musk's cult of personality and policies resulting in ex-Twitter becoming a far-right "alt-tech" platform.

Musk received support from right-wing supporters of freedom of speech when he announced his intention to reduce censorship on the platform. However, it has been shown that the self-induced lack of moderation, in tandem with Musk's insistence that Twitter become a "free-speech platform," resulted in a massive increase in hate speech[5] while resulting in an inconsistent, often right-leaning interpretation of "free speech".[6][7][8] This includes at least one instance where Musk directly ordered the suspension of one left-wing activist's account, apparently on political grounds.[7]

Rebranding to "X"

In late July 2023, Musk abruptly initiated the process of rebranding Twitter to "š•,"[note 2] following an ad-hoc, day-long poll to decide upon a new name and logo.[9] The rebranding has caused widespread confusion amongst users[9] and has otherwise proceeded sluggishly.

Content

Content on Twitter, like other corporate social media, generates an environment which creates abdication among users. Twitter also creates a stressful setting which splits users into "in-groups" and "out-groups" based on their network of followers.[10]

Censorship

Twitter has openly admitted to installing an in-built bias in its algorithm which amplifies the reach of tweets from right-wing politicians and news organization over progressive and left-wing activists. In many cases, rightist-orientated accounts got over twice the amount of engagement over their center-right counterparts, to say nothing of socialist accounts.[11]

See also

External links

References

  1. ā†‘ Kate Lyons (April 27, 2024). "The demise of Twitter: how a ā€˜utopian visionā€™ for social media became a ā€˜toxic messā€™". The Guardian. Retrieved April 28, 2024.
  2. ā†‘ Twitter lays off staff, Musk blames activists for ad revenue drop by Sheila Dang, Katie Paul and Paresh Dave (4 November 2022) Reuters
  3. ā†‘ Twitterā€™s third-party client issue is seemingly a deliberate suspension by Ivan Mehta (16 January 2023) TechCrunch
  4. ā†‘ Twitter now requires an account to view tweets by Amanda Silberling (30 June 2023) TechCrunch
  5. ā†‘ Hate speech is soaring on Twitter under Elon Musk, report finds by Mia Sato (December 2, 2022) The Verge
  6. ā†‘ Mackey, Robert; Lee, Micah (29 Nov 2022). "Left-Wing Voices Are Silenced on Twitter as Far-Right Trolls Advise Elon Musk". The Intercept. Retrieved 19 Oct 2023.
  7. ā†‘ 7.0 7.1 Syme, Pete (27 Jan 2023). "A leaked internal message appears to show Elon Musk ordered Twitter staff to suspend a left-wing activist's account". Business Insider. Retrieved 19 Oct 2023.
  8. ā†‘ "QAnon supporters, bigots, and white nationalists: Here are the far-right accounts Elon Musk is catering to following Twitter's rebrand to X". Media Matters for America. 1 Aug 2023. Retrieved 19 Oct 2023.
  9. ā†‘ 9.0 9.1 Why is Twitter called X now? Elon Musk's rebrand explained and where it's going next by Mark Wilson (5 August 2023) techradar
  10. ā†‘ Judson Brewer (December 13, 2016). "Tweet or Troll? Why Twitter Is Amazingly Addictive". Psychology Today. Retrieved April 28, 2024.
  11. ā†‘ Dan Milmo (October 21, 2021). "Twitter admits bias in algorithm for rightwing politicians and news outlets". The Guardian. Retrieved April 29, 2024.

Notes

  1. ā†‘ Officially called "posts" since the site's rebranding.
  2. ā†‘ Sometimes called pejoratively "ex-Twitter" by critics such as Richard Stallman. This has the effect of recognizing that Twitter is now longer "Twitter," but nonetheless refusing to comply with Musk's new naming of the platform.